Practical Rebels Episode 9: Digital Ad Strategies: What Are They & Where Do I Start with Joni Claerbout

The world of digital marketing is always evolving and the tactics available can seem completely overwhelming. Omnichannel what? What is OTT vs Pre-Roll? How do digital and traditional ad buy strategies work together? How much should I be spending on my ads – and how much of my overall marketing budget should be dedicated to digital?

Don’t know where to start? We’ve got you. In this episode, we sit down with Joni Claerbout of Regal Media Team to talk all things digital strategy and break down the who, what, where, and why.

How to Launch a New Brand

How to Launch a New Brand

You’re finally done! You have your final branding deliverables from the agency you hired in your hands. Now what? Although you just spent a lot of time and effort getting every detail of your new brand system just right, you’ve realized that the hard work may have...

read more