Practical Rebels Episode 3: Building a Craft Beer Brand & Community with Brett Reid of ALGA Beer Co.

  

In our newest episode, we’re so excited to share our conversation with Brett Reid, co-owner of Alga Beer Company. Brett shares the story of how his background in the ad world, mixed with his love of brewing beer with his friends, has shaped one of the most popular breweries in Pensacola, Florida.

We discuss everything from building awareness around the brewery long before doors opened to what’s on the horizon for Brett and the rest of the Alga team. Plus, Brett and Ramsey geek about all things 80s (we promise, it’s relevant). You won’t want to miss this one!

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You’re finally done! You have your final branding deliverables from the agency you hired in your hands. Now what? Although you just spent a lot of time and effort getting every detail of your new brand system just right, you’ve realized that the hard work may have...

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